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Bloomberg: Grand Theft Auto VI is expected to have huge sales Grand Theft Auto V generated over $815 million in sales in...
Bloomberg: Grand Theft Auto VI is expected to have huge sales

Grand Theft Auto V generated over $815 million in sales in its first 24 hours in September 2013.At the time, Take-Two Interactive and Rockstar Games sold approximately 11 million copies of the game at a price of $60, which became an incredible success.

But for Grand Theft Auto VI, such numbers will be considered a failure, writes Bloomberg journalist Jason Schreier.Literally deafening, hitherto unprecedented sales are expected from the new game by Rockstar Games.And this is not surprising, because we are talking about the continuation of a hit that has found more than 225 million buyers in 13 years.

"Even 10 million copies sold - an outstanding result for most of Grand Theft Auto VI's competitors - would be considered a failure in the case of this game"

Take-Two Interactive CEO Strauss Zelnick says he's confident Grand Theft Auto VI will be a success, but he's under a lot of pressure and is very worried.His company will set a new benchmark for the industry in every sense.

The advertising campaign for Grand Theft Auto VI should start in the summer, that is, very soon.At the same time, pre-orders will begin and the cost of the game will be revealed.Now this is the main intrigue - developers are being urged to set a price higher than the industry standard.

We add that Bank of America called on Take-Two Interactive and Rockstar Games to consider raising the price of the standard version of Grand Theft Auto VI to at least $80.

In an appeal to investors, analysts noted that gaming companies are increasingly faced with growing budgets, but are afraid to raise the cost of releases above the established level of 60–70 dollars.In their opinion, it is Grand Theft Auto VI that should become the force that normalizes the new price level for the entire industry.

Alinea Analytics analyst Rhys Elliott also believes the market is capable of accepting such an increase.Even in conditions of economic instability, users continue to spend money on releases that are significant to them.

@gm_galactic #GTA6 #game
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