Take-Two CEO Strauss Zelnick confirmed that the marketing campaign for Grand Theft Auto VI will begin "soon." The businessman also decided to comment on the rumors about the game's $100 price tag, saying that they will set a price that will be significantly lower than the value provided by the project.Simply put, following the logic of textbook marketing, even if a game costs $100, it will be worth that money.Zelnik also joked about the possible release date of November 19, noting that on this day suddenly “a lot of people will start taking sick leave.” #game