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The Arabs didn't buy Electronic Arts, they bet on it. A year ago, I wrote about how the sovereign wealth fund of Saudi A...

The Arabs didn't buy Electronic Arts, they bet on it. A year ago, I wrote about how the sovereign wealth fund

The Arabs didn't buy Electronic Arts, they bet on it.

A year ago, I wrote about how the sovereign wealth fund of Saudi Arabia is taking away Electronic Arts for $55 billion, and I promised to watch closely.

Last week, Bloomberg reported that EA wanted to merge with Savvy Games, which the normal gamers have probably never heard of (and don't have to, but I'll tell you), which is the second gaming office of the same foundation, owned by Monopoly Go and Pokémon Go. If the merger actually happens, Battlefield and The Sims will be in the same company with dairy phones generating several billion dollars each year.

I've measured the prospects from the WWE promotion, the Saudis have gone into wrestling, and everything just got better: their big shows, their show titles, their retired grandparents are regularly getting the public's attention, and in 2027 and WrestleMania in Riyadh will be in full swing.

However, the Saudis pay out of their own pocket they bring in and buy a holiday for everyone, an image story, as they say. And EA they didn't actually buy: they collected the deal as a ransom for borrowed money, the largest in history.

What happens next, we know. The creditors have already shown a plan: cutting costs by 700 million a year, everything will be fine. The first results are already visible. Battlefield 6 sold seven million copies in three days, and Battlefield Studios fired about 300 people anyway.

The forecasts are bleak. The merger is going to happen, and the point is that mobile money is going to be paying EA's interest: one Monopoly Go is raising about $200 million a month. For us, that means something like this. You have to pay credit every quarter, and the big AAA games can only start making a profit in a couple of years.

I'm looking forward to the release of the series that's dead loading. Need for Speed is completely out of the game: Criterion was taken to Battlefield, and in July it was renamed Criterion: a Battlefield Studio. Dead Space was sent back to the grave after the remake, BioWare was shortened after Veilguard failed, and it's been put to Mass Effect, which is also about to go down. And in August, Mike Stro of Insider Gaming said that EA was looking to sell the studio and the series as a whole and BioWare with its legacy was first on this list.

After that, it's been a year of cuts and quiet cancellations, quiet, because EA is no longer a public company, and that means no quarterly reports, and Battlefield, the Sportsman and The Sims will be stable, and you can't touch them. #game
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